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REDEFINING EXCEPTIONAL HAIR

We believe true luxury means you should never have to compromise.

You deserve performance and purpose. You should be able to enjoy luxury while supporting livelihoods. 
And you should have the best salon experience while knowing the environment is taken care of.

The story of exceptional haircare starts with nature.
And with those who work with nature to make our raw ingredients.

PROTECTING A PRECIOUS INGREDIENT,
HELPING FARMERS THRIVE

We turn natural ingredients into exceptional haircare formulas.
And we’re developing formulas that are evermore respectful of the natural world on which we depend.

BIODEGRADABLE FORMULA

Natural is not the same thing as biodegradable. Even in the planet world, raw materials like oils or waves can have a rate of biodegradability that varies between zero and 100%. Kérastase is determined to lower its environmental impact by specifically choosing ingredients with high biodegradability for all formulas. With Aura Botanica, the brand has reached a remarkable average of 97% of biodegradability.

Our factories make exceptional products with exceptional attention to the environment.

FACTORY

Kérastase is dedicated to the sustainable use of materials, the reduction of water waste and, to lowering its carbon footprint. Nearly all Kérastase brand products are produced in the Burgos in Spain factory which has had a neutral carbon footprint regarding its production since 2015.

Our packaging contains our product.
And we want what's on the outside to be as innovative as what's on the inside.

ECO-CONCEIVED PACKAGING

NEW PACK

In 2016, we introduced more Post-Consumer Recycled (PCR) plastics into the making of our bottles and jars. And since then, more than 43 tonnes recycled materials have been used instead of new materials. This not only dramatically reduces the environmental impact of our products, but it conserves energy and ressources that would be needed for the manufacturing of new plastics.

FUSIO-DOSE

As well as instant and lasting hair transformation, this product innovation also delivers a radically lower environmental impact. We cut packaging weight by 62% per application. Plus our new bottles are made up of 25% recycled plastics. The new design also means that we can send more products to our salons at once, which reduces the impact of transport.

Our products are for people and stylists around the world.
And we’ll continue to make sure that exceptional haircare means you never have to compromise.

TAKE THE RIGHT ACTIONS

It’s been said time and time again. We know we are wasting water and electricity every day. These tips are small changes, from the shower to the blow-dryer, that can have significant contributions.

At home
  • Pre-dry your hair with a towel and air-dry when possible

    Reducing the usage of the hair drier saves both the quality of your hair and the electricity.

Hair salon
  • Install aerators on faucets

    They reduce water usage by more than 50%.