You deserve performance and purpose. You should be able to enjoy luxury while supporting livelihoods.
And you should have the best salon experience while knowing the environment is taken care of.
The story of exceptional haircare starts with nature.
And with those who work with nature to make our raw ingredients.
On the towering palms of the islands of Samoa, you’ll find coconut, a fruit we use to hydrate and protect hair, leaving it naturally durable and supple. Samoans also find their main source of livelihood from this fruit. Find out how we’re helping preserve their way of life.VIEW THE COLLECTION
In the foothills of the Little Atlas Mountains, at the edge of the desert in Morroco, we extract argan oil that acts to deliver softness and a natural glow in hair. To extract this precious ingredient, we work with locally active cooperatives to support the communities that provide for us.VIEW THE COLLECTION
Iris thrives in the Atlas Mountains and the Haouz plains in Morocco, and is farmed organically by hundreds of smallholder farmers. We’re starting a project to help make sure the iris farmers can thrive despite climate change and other sustainability challenges.VIEW PRODUCTS WITH IRIS
We turn natural ingredients into exceptional haircare formulas.
And we’re developing formulas that are evermore respectful of the natural world on which we depend.
Natural is not the same thing as biodegradable. Even in the planet world, raw materials like oils or waves can have a rate of biodegradability that varies between zero and 100%. Kérastase is determined to lower its environmental impact by specifically choosing ingredients with high biodegradability for all formulas. With Aura Botanica, the brand has reached a remarkable average of 97% of biodegradability.
Our factories make exceptional products with exceptional attention to the environment.
Kérastase is dedicated to the sustainable use of materials, the reduction of water waste and, to lowering its carbon footprint. Nearly all Kérastase brand products are produced in the Burgos in Spain factory which has had a neutral carbon footprint regarding its production since 2015.
Our packaging contains our product.
And we want what's on the outside to be as innovative as what's on the inside.
In 2016, we introduced more Post-Consumer Recycled (PCR) plastics into the making of our bottles and jars. And since then, more than 43 tonnes recycled materials have been used instead of new materials. This not only dramatically reduces the environmental impact of our products, but it conserves energy and ressources that would be needed for the manufacturing of new plastics.
As well as instant and lasting hair transformation, this product innovation also delivers a radically lower environmental impact. We cut packaging weight by 62% per application. Plus our new bottles are made up of 25% recycled plastics. The new design also means that we can send more products to our salons at once, which reduces the impact of transport.
Our products are for people and stylists around the world.
And we’ll continue to make sure that exceptional haircare means you never have to compromise.
It’s been said time and time again. We know we are wasting water and electricity every day. These tips are small changes, from the shower to the blow-dryer, that can have significant contributions.
Reducing the usage of the hair drier saves both the quality of your hair and the electricity.
They reduce water usage by more than 50%.